Executive Management


We’re a global team of innovators, researchers and business leaders with first-class experience in telecommunications, online retail, app-based ride-sharing, healthcare, gaming, capital markets and more. We’ve helped take small industries worldwide and we’ve been responsible for international operations in complex regulated markets. Our backgrounds vary from journalism to analytical chemistry, pharmaceuticals to property investment – but we are united by our passion and professionalism. Together, we’re able to strategize, operate, invest and grow like no other company.

Lorne Abony
Chief Executive Officer
Mr. Abony was the founder and chief executive officer of three public companies: Fun Technologies, a skill and fantasy sports gaming company dual listed on the TSX and London Stock Exchange; Mood Media, a retail audio and entertainment company dual listed on the TSX and London Stock Exchange; and FastForward Innovations Ltd., a technology investment firm listed on the AIM Market of the London Stock Exchange (“FastForward”). Mr. Abony received a BA degree from McGill University, and MBA from Columbia University, an LLB from University of Windsor and a JD from University of Detroit.
Jordan Greenberg
Chief Financial Officer
Mr. Greenberg has over 20 years of experience managing financial and administrative matters in large private companies in the agricultural, manufacturing and distribution sectors. Prior to joining Nuuvera, Mr. Greenberg spent two years as CFO of Dundee Agriculture, a wholly-owned subsidiary of Dundee Corp. (TSX: DC.A). Prior to Dundee Corp., Mr. Greenberg served for twelve years as the CFO of Crawford Metal Corporation, an operator of steel distribution centers in Canada and the south-eastern United States. Mr. Greenberg earned his CPA designation while working with Ernst & Young in Toronto.
Josh Epstein
Chief Operating Officer, General Counsel and Secretary
Mr. Epstein is an entrepreneur, investor and attorney who has invested in, operated and advised many successful companies across a range of industries. Prior to joining Nuuvera, Mr. Epstein was a partner with FastForward, where he oversaw investments and divestitures of the firm’s portfolio companies in the United States, Canada, the United Kingdom, Germany, Israel and China. Mr. Epstein previously practiced law with the international law firm Baker Botts, LLP, where his practice focussed on venture capital, mergers and acquisitions, and private and public securities offerings and, subsequently, with Bissex & Watson, P.C., a boutique corporate law firm based in Austin, Texas. Mr. Epstein received a JD from the University of Texas School of Law, where he graduated with Honors and as a member of the Texas Law Review. Mr. Epstein received an MBA from the Acton School of Business in Austin, Texas, with a focus on Entrepreneurship, where he was Valedictorian of his class.
Dr. Mehrdad Barghian
President, Chief Executive Officer and Director, ARA – Avanti Rx Analytics Inc.
Dr. Mehrdad Barghian, Ph.D. is the President and CEO ARA – Avanti Rx Analytics a Health Canada GMP and OCDS approved Organization specializing in the field of Controlled Drugs and Substances particularly in the area of Medicinal Marihuana, HEMP, Cannabinoids, and Marihuana based concentrated products. Under his leadership, the firm offers a comprehensive menu of services ranging from analytical R&D and QC testing, various marihuana extraction strategies, cannabinoids isolation, cannabis infused-product formulation and manufacturing, export and import of Controlled Drugs and Substances as well as the regulatory submission. Prior to Avanti, Dr. Barghian was the President of QCL - Quality Compliance Laboratories a fully GMP compliant contract testing facility in Toronto, Ontario, Canada.

Dr. Barghian has over 25 years of experience working for both branded and generic pharmaceutical companies. He has extensive expertise in the area of laboratory, QC, R&D, Quality Assurance, and Regulatory Affairs as well as Medicinal Chemistry.

Dr. Barghian holds a BSc Honors degree in Chemistry from the university of North London (UK), a M.Phil. degree from the University of Wales (UK) , and a Ph.D. in organic synthesis and analytical chemistry from the University College of Cardiff Wales (UK). In addition during his academic career Dr. Barghian completed two Post-Doctoral Research projects sponsored by Cancer Research Campaign at University of Queen Elizabeth, University of London (UK).
Antonio Costanzo
Head of International Development
Mr. Costanzo is the Head of International Development of Nuuvera. Prior to joining Nuuvera, Mr. Costanzo served as the Head of Public Policy, France and Southern Europe for UBER France SAS from May 2016 to June 2017. From July 2006 to April 2016, Mr. Costanzo was the Director of International Development of Bwin.Party PLC. Mr. Costanzo received an associate degree in Journalism from the Centre de Formation Professionnelle de Journalisme in 1995.
Greg Taylor
President of Nuuvera Canada
A successful serial entrepreneur with inspiring leadership abilities, Greg Taylor has a track record of being on the leading edge of new industries – craft beer, white-label ATMs and now cannabis. As a pioneer in Canada’s craft beer industry, he not only led his own organization from start-up to become the largest craft beer brand in Canada, but also created foundational, revered standards for his industry. Greg will look to establish Nuuvera as the leader in quality cannabis products in Canada to ultimately share with the world.

With Taylor at the helm, Steam Whistle Brewing was a nine-year winner as one of "Canada's 50 Best Managed Companies", while Taylor himself has been recognized with many business leadership awards, including "Entrepreneur of the Year" in Ernst and Young's annual competition to recognize the outstanding business success of Canada's Entrepreneurs, "Food in Canada's" 2016 Industry Leadership Award, the Toronto Region Board of Trade 2016 “Business Leader of the Year”, and 2013 “Clean 50 Award” for environmental leadership in business.
Sybil Taylor
Chief Marketing Officer, Canada
A thirty-year marketing veteran, Sybil Taylor has helped bring premium consumer brands to life by developing innovative, customer-focused marketing strategies, supported by highly aligned employee culture and organizational ethos. As the first employee of Steam Whistle Brewing, she launched this iconic Canadian craft beer, establishing stand-out brand practices in cultural partnerships and green business. She built a loyal fan community through exceptional customer outreach, creative communications and proactive publicity, helping to take Steam Whistle from local upstart to the largest craft beer brand in Canada. In 2017, Steam Whistle was named in The Interbrand 150: Iconic Canadian Brands Report.

Sybil has been part of two of Canada’s Best Managed Companies, The Upper Canada Brewing Company (VP Development & Distribution) and Steam Whistle Brewing (Director of Marketing). Through her environmental stewardship, Steam Whistle was awarded with Excellence in Corporate Responsibility Award, Minister’s Award for Environmental Excellence, Canada’s Clean 50 Award, and Canada’s Greenest Employers.
John Aird
VP Operations and Regulatory Affairs, Canada
Mr. Aird is the Secretary and Vice President, Business Operations of Avanti and is the Principal at Forward Energy Consulting Inc., a Toronto based management consulting firm specializing in business development founded in 2009. From January 2008 to August 2009, Mr. Aird served as a senior policy advisor to the Ontario Ministry of Economic Development and Innovation. From January 2004 to January 2008, Mr. Aird served as a senior advisor to the Premier Office of Ontario. Mr. Aird received a B.A. degree from the University of Toronto in 2003.
Laleh Bighash
President, Secretary and Treasurer and Director, Avalon
Ms. Bighash is the President, Secretary and Treasurer and the sole director of Avalon and is also the President of the Academy of Applied Pharmaceutical Sciences Inc., a registered college by the Ministry of Colleges and Universities offering applied education and hands-on training for pharmaceutical, biopharmaceutical and allied industry. Ms. Bighash received a BSc degree from the University of Toronto and a MBA from the Schulich School of Business.
Hendrik Knopp
Managing Director, Nuuvera Germany
Mr. Knopp is the Managing Director of Nuuvera Germany. Prior to joining Nuuvera Germany, Mr. Knopp practiced as a lawyer for 19 years with WZR Legal in Hamburg, Germany and served from 2006 to 2011 as Director Poker Marketing and Marketing Development at Bwin.Party PLC. Besides his law degree Mr. Knopp received an degree of Master of Law and Economics from the Erasmus University Rotterdam in 2002.
Vivian Bercovici
Managing Director of Nuuvera Europe and Israel
Ms. Bercovici is the Managing Director of Nuuvera Europe and Israel. She was appointed Canadian Ambassador to Israel by former Prime Minister Stephen Harper in 2014, where she served until 2016. Immediately prior, she practiced law in Toronto. Throughout her 24-year legal career, media defense litigation, corporate and regulatory insurance, and federal government representation of First Nations land claim negotiations have been her focus. Over the years, Ms. Bercovici has been involved in a broad range of community organizations and has served on several boards, including the Canadian Broadcasting Corporation. She is an active international speaker on a range of political, social, and economic issues related to Israeli and Middle Eastern politics. As an executive fellow at The School of Public Policy at the University of Calgary, she has contributed regular columns on the Middle East in the National Post and The Jerusalem Post. Her work has also appeared in The Wall Street Journal. Ms. Bercovici’s BA and post-graduate degrees were undertaken at York University in Toronto, Hebrew University in Jerusalem, and the London School of Economics and Political Science. She is a graduate of the University of Toronto Law School, having received an LL.B. (equivalent of J.D.). She now resides in Tel Aviv with one of her two daughters and speaks Hebrew fluently.
Shawn Koffler
Director of Global Marketing & Strategy
Mr. Koffler is the Director of Global Marketing and Strategy at Nuuvera. Based in Tel Aviv, Israel, his professional background includes marketing and brand development in the consumer goods and retail sectors. Mr. Koffler has experience working at Estee Lauder, Super Pharm, Puig, and Unilever and has been based in Miami, New York, Barcelona, and London. He received an MBA from IESE Business School in 2016 and graduated from the University of Miami Business School’s Management and Economics program in 2012. In 2007, Mr. Koffler completed three years of service as a spokesperson in the Israeli Defense Forces as a Staff Sergeant and was awarded the unit Excellence Award.